This was in eternity past. Before He created us, God chose us according to His infinite foresight. This implies that the world, which is the universe, was founded for man's existence to fulfill God's eternal purpose.
Love here refers to the love with which God loves His chosen ones and His chosen ones love Him. It is in this love, in such a love, that God's chosen ones become holy and without blemish before Him. First, God loved us; then this divine love inspires us to love Him in return. In such a condition and atmosphere of love, we are saturated with God to be holy and without blemish, just as He is.
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